000 01166cam a22003375i 4500
999 _c28035
_d28006
001 18854976
003 EG-ScBUE
005 20200211141755.0
008 151113t20162016caua f b 001 0 eng d
020 _a9781626565807 (pbk.)
040 _aDLC
_beng
_erda
_cDLC
_dDLC
_dEG-ScBUE
082 0 4 _a658.872
_bHEN
_222
100 1 _aHenricks, Barbara Cave,
_eauthor.
245 1 0 _aMastering the new media landscape :
_bembrace the micromedia mindset /
_cBarbara Cave Henricks, Rusty Shelton.
250 _aFirst edition.
264 1 _aOakland, CA :
_bBerrett-Koehler Publishers, Inc.,
_c[2016]
264 4 _cc2016
300 _avi, 180 pages :
_billustrations ;
_c20 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and index.
650 7 _aInternet in public relations.
_2BUEsh
650 7 _aInternet marketing.
_2BUEsh
650 7 _aDigital media.
_2BUEsh
650 7 _aInformation technology
_xSocial aspects.
_2BUEsh
653 _bCOMAME
_cFebruary2020
700 1 _aShelton, Rusty,
_eauthor.
942 _2ddc
_cBB