000			01109cam a22003255a 4500
001			016030072
003			OSt
005			20170328120505.0
008			120208s2013 nyu frb 001 0 eng d
020			_a9780071086967
020			_a007108696X
040			_aStDuBDS _beng _cStDuBDS _dEG-ScBUE
082	0	4	_222 _a658.8 _bZEI
100	1		_aZeithaml, Valarie A. _912207
245	1	0	_aServices marketing : _bintegrating customer focus across the firm / _cValarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
250			_a6th ed., McGraw-Hill international ed.
260			_aNew York : _bMcGraw-Hill Higher Education, _c2013.
300			_a642 p. ; _c21 cm.
500			_aPrevious ed.: Boston, Mass.; London: McGraw-Hill, 2009.
500			_aIndex : p. 622-642.
504			_aIncludes bibliographical references.
650		7	_aService industries _xMarketing. _2BUEsh _98370
650		7	_aCustomer services. _2BUEsh _939443
651			_2BUEsh
653			_bBUSADM _cMarch2017
655			_vText book _933728
700	1		_aBitner, Mary Jo. _912211
700	1		_aGremler, Dwayne D. _912212
942			_2ddc
999			_c24552 _d24524