| 000 | 00900 am a22002657a 4500 | ||
|---|---|---|---|
| 001 | 011300833 | ||
| 005 | 20140302115318.0 | ||
| 008 | 900606s1990 xxuadk grb 001 0 eng d | ||
| 020 | _a0135565073 (pbk) | ||
| 020 | _a9780135565070 | ||
| 040 |
_aUk _cUk |
||
| 082 | 0 | 4 |
_a658.802 _222 _bFLE |
| 100 | 1 |
_aFletcher, Keith, _d1948- _935119 |
|
| 245 | 1 | 0 |
_aMarketing management and information technology / _cKeith Fletcher. |
| 250 | _a1st ed. | ||
| 260 |
_aNew York, United States : _bPrentice Hall International, _c1990 _e(Cambridge, United Kingdom : _fUniversity Press) |
||
| 300 |
_axii, 364 p. : _bchart, forms, tables ; _c24 cm. |
||
| 500 | _aIncludes indexes. | ||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aMarketing research _920890 |
|
| 650 | 0 |
_aMarketing _xManagement _93301 |
|
| 653 |
_bBUSADM _cFebruary2014 |
||
| 655 |
_vreading book _934232 |
||
| 942 |
_2ddc _k658.802 FLE |
||
| 999 |
_c18048 _d18020 |
||