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Supply chain management : strategy, planning, and operation / Sunil Chopra, Peter Meindl. by
  • Chopra, Sunil
  • Meindl, Peter, 1970-
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2007
Online access:
Availability: Items available for loan: Central Library (1)Call number: 658.7 CHO.

Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. by
  • Schiffman, Leon G
  • Kanuk, Leslie Lazar
Edition: 9th ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Upper Saddle River : Pearson Prentice Hall, c.2007
Availability: Items available for loan: Central Library (7)Call number: 658.8342 SCH, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.8342 SCH.

E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver. by
  • Laudon, Kenneth C
  • Traver, Carol Guercio
Edition: 3rd ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston : Pearson/Addison Wesley, c.2007
Availability: Items available for loan: Central Library (2)Call number: 658.872 LAU, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.872 LAU.

Managing marketing / Roger Palmer, Juanita Cockton, Graham Cooper. by
  • Palmer, Roger (Roger A
Material type: Text Text
Publication details: Amsterdam ; London : Butterworth-Heinemann, C.2007. C.2007
Availability: Items available for loan: Central Library (1)Call number: 658.8 PAL.

Foundations of marketing communications :a European perspective / a European perspective / Patrick de Pelsmacker, Maggie Geuens, Joeri van den Bergh. by
  • Pelsmacker, Patrick de
  • Geuens, Maggie, 1969-
  • Bergh, Joeri van den, 1971-
Edition: 3rd ed.
Material type: Text Text
Publication details: New York : Prentice Hall,2007. c2007
Availability: Items available for loan: Central Library (1)Call number: 658.802PEL.

Marketing Communications / John Egan. by
  • Egan, John
Material type: Text Text
Publication details: London: Thomson Learning, C2007. C2007
Availability: Items available for loan: Central Library (1)Call number: 658.802EGA.

Consumer culture : history, theory and politics / history, theory and politics / Roberta Sassatelli. by
  • Sassatelli, Roberta
Material type: Text Text
Publication details: Los Angeles : SAGE Publications,2007. c2007
Online access:
Availability: Items available for loan: Central Library (1)Call number: 306.3SAS.

Internet marketing & e-commerce / Ward A. Hanson, Kirthi Kalyanam. by
  • Hanson, Ward A
  • Kalyanam, Kirthi
Edition: Student ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia ; Mason, OH : Thomson/South-Western, c2007; Distributer: Baccah.
Other title:
  • Internet marketing and e-commerce
Availability: Not available: Central Library: Checked out (1).

Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson. by
  • Kerin, Roger A
  • Peterson, Robert A. (Robert Allen), 1944-
Edition: 11th ed.
Material type: Text Text
Publication details: Upper Saddle River, NJ : Pearson/Prentice Hall,c2007. c2007
Availability: Items available for loan: Central Library (1)Call number: 658.802KER.

Marketing plans : How to prepare them, how to use them / Malcolm McDonald. by
  • McDonald, Malcolm
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam : Elsevier, c2007
Availability: Items available for loan: Central Library (1)Call number: 658.802 MCD.

Global Marketing : A Decision-oriented Approach / Svend Hollensen. by
  • Hollensen, Svend
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England : Financial Times Prentice Hall, c2007
Availability: Items available for loan: Central Library (1)Call number: 658.84 HOL.

Business Marketing Management : B2B / Michael D. Hutt, Thomas W. Speh. by
  • Hutt, Michael D
  • Speh, Thomas W
Edition: 9e [ed.].
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia : Thomson South-Western, c2007
Online access:
Availability: Items available for loan: Central Library (1)Call number: 658.804 HUT. Items available for reference: Central Library: Not for loan (1)Call number: 658.804 HUT.

The Marketing Review /
Material type: Continuing resource Continuing resource; Format: print
Publication details: Helensburgh, Scotland : Westburn Publishers, c2007
Availability: Items available for loan: Central Library (1)Call number: 658.8005 MAR.

Neuromarketing : understanding the "buy button" in your customer's brain / Patrick Renvoise and Christophe Morin. by
  • Renvoise, Patrick
  • Morin, Christophe
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Nashville, United States : Thomas Nelson, c.2007
Availability: Items available for loan: Central Library (1)Call number: 658.80019 REN.

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