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Destination marketing : an integrated marketing communication approach / Steven Pike.

By: Material type: TextTextPublication details: New York : Routledge / Taylor & Francis Group, c.2008.Description: xv, 406 p. : ill. ; 25 cmISBN:
  • 9780750686495
Subject(s): Genre/Form: DDC classification:
  • 338.47910688 PIK 22
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Book - Borrowing Book - Borrowing Central Library First floor Baccah 338.47910688 PIK (Browse shelf(Opens below)) Available 000038362
Book - Borrowing Book - Borrowing Central Library First floor Baccah 338.47910688 PIK (Browse shelf(Opens below)) Available 000038351
Book - Borrowing Book - Borrowing Central Library First floor Baccah 338.47910688 PIK (Browse shelf(Opens below)) Available 000038361
Total holds: 0

Index : p. 397-406.

First edition 2008.

Bibliography : p. 371-396.

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