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Foundations of marketing communications :a European perspective / a European perspective / Patrick de Pelsmacker, Maggie Geuens, Joeri van den Bergh. by
  • Pelsmacker, Patrick de
  • Geuens, Maggie, 1969-
  • Bergh, Joeri van den, 1971-
Edition: 3rd ed.
Material type: Text Text
Publication details: New York : Prentice Hall,2007. c2007
Availability: Items available for loan: Central Library (1)Call number: 658.802PEL.

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Marketing Communications / John Egan. by
  • Egan, John
Material type: Text Text
Publication details: London: Thomson Learning, C2007. C2007
Availability: Items available for loan: Central Library (1)Call number: 658.802EGA.

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