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Foundations of marketing communications :a European perspective / a European perspective / Patrick de Pelsmacker, Maggie Geuens, Joeri van den Bergh.

By: Contributor(s): Material type: TextTextPublication details: New York : Prentice Hall,2007. c2007.Edition: 3rd edDescription: xviii: 610p. Ill. [some col.] 25cmISBN:
  • 9780273706939 (pbk.)
  • 0273706934 (pbk.)
Subject(s): DDC classification:
  • 658.802 PEL
Catalogued by: Sara
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Item type Current library Call number Status Date due Barcode Item holds
Book - Borrowing Book - Borrowing Central Library First floor 658.802PEL (Browse shelf(Opens below)) Available 000010177
Total holds: 0

Distributer: Al-Ahram

Includes bibliographical references and index.

Catalogued by: Sara

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