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Marketing plans : How to prepare them, how to use them / Malcolm McDonald.

By: Material type: TextTextPublication details: Amsterdam : Elsevier, c2007.Edition: 6th edDescription: xvii, 675 p. : col. ill. ; 25 cmISBN:
  • 9780750683869(pbk.)
  • 0750683864(pbk.)
Subject(s): DDC classification:
  • 658.802 21 MCD
LOC classification:
  • HF5415.13 .M369183 2002
Online resources:
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Holdings
Item type Current library Collection Call number Vol info Status Date due Barcode Item holds
Book - Borrowing Book - Borrowing Central Library First floor Alahram 658.802 MCD (Browse shelf(Opens below)) 364 Available 000016567
Total holds: 0

Includes index.

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