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Readings & cases in direct marketing / Herbert E. Brown, Bruce Buskirk. by
  • Brown, Herbert E
  • Buskirk, Bruce D
Material type: Text Text
Publication details: Lincolnwood, Ill. : NTC Business Books,c1989. c1989
Availability: Items available for loan: Central Library (1)Call number: 658.84BRO.

Sponsorship : what it is and how to use it / Steve Sleight. by
  • Sleight, Steve
Material type: Text Text
Publication details: London ; New York : McGraw-Hill,c1989. c1989
Availability: Items available for loan: Central Library (1)Call number: 338.47796SLE.

Cases in strategic marketing / [edited by] Linda E. Swayne, Peter M. Ginter. by
  • Swayne, Linda E [editor.]
  • Ginter, Peter M [editor.]
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: Englewood Cliffs, New Jersey : Prentice Hall, [1989]Copyright date: c1989
Availability: Items available for loan: Central Library (1)Call number: 658.802 CAS.

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