Data-driven marketing : the 15 metrics everyone in marketing should know / Mark Jeffery.
Material type: TextPublication details: Hoboken : John Wiley & Sons, c.2010.Description: xxi, 298 p. : ill. ; 24 cmISBN:- 9780470504543 (cloth)
- 0470504544 (cloth)
- 658.83 22 JEF
Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|
Book - Borrowing | Central Library First floor | Baccah | 658.83 JEF (Browse shelf(Opens below)) | 23317 | Available | 000039563 |
Total holds: 0
Index : p. 285-298.
Bibliography : p. 279-283.
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