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CEO branding : theory and practice / edited by Marc Fetscherin.

Contributor(s): Material type: TextTextPublication details: New York ; Oxon : Routledge / Taylor & Francis Group, 2015.Description: xxxiii, 302 p. : ill. ; 24 cmISBN:
  • 9781138013728
Subject(s): DDC classification:
  • 658.42 22 CEO
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Holdings
Item type Current library Collection Call number Vol info Status Date due Barcode Item holds
Book - Borrowing Book - Borrowing Central Library First floor Baccah 658.42 CEO (Browse shelf(Opens below)) 25136 Available 000034606
Total holds: 0

Index : p. 295-302.

Includes bibliographical references.

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