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Social marketing : improving the quality of life / Philip Kotler, Northwestern University, Ned Roberto, Asian Institute of Management, Nancy Lee, Social Marketing Services Inc. by
- Kotler, Philip [author.]
- Roberto, Ned [author.]
- Lee, Nancy, 1945- [author.]
Edition: Second edition.
Material type:  Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Thousand Oaks, California : Sage Publications, Inc., [2002]Copyright date: c2002
Availability: Items available for loan: Central Library (1)Call number: 658.8 KOT.
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