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Marketing : principles and practice / Dennis Adcock ... [et al.]

Contributor(s): Material type: TextTextPublication details: London : Pitman Publishing, 1995 Edition: 2nd edDescription: xii, 420 p. : ill. (col.) ; 25 cmISBN:
  • 0273607340 (pbk)
  • 9780273607342
Subject(s): Genre/Form: DDC classification:
  • 658.8 22 MAR
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Item type Current library Collection Call number Status Date due Barcode Item holds
Book - Borrowing Book - Borrowing Central Library First floor Donation-Gift 658.8 MAR (Browse shelf(Opens below)) Available 000035563
Total holds: 0

Index : p. 407-420.

Includes glossary.

Includes appendix.

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