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The Marketing Plan Handbook / Marian Burk Wood. by
  • Wood, Marian Burk
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall,2005 2005
Online access:
Availability: Items available for loan: Central Library (2)Call number: 658.802 WOO, ...

The marketing game! : CD / Student Software and Multimedia Tutorials/ Charlotte H. Mason, William D. Perreault, Jr. by
  • Mason, Charlotte H
  • Perreault, William D
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin,2002 c2002
Availability: Items available for loan: Central Library (13)Call number: 658.802MAS, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.802MAS.

Principles of Marketing / Philip Kotler, Gary Armstrong. by
  • Kotler, Philip
  • Armstrong, Gary (Gary M.)
Edition: 8th ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Upper Saddle River : Prentice Hall International , c.1999
Availability: Items available for loan: Central Library (4)Call number: 658.8 KOT, ...

The Professional’s Guide to Target Marketing / David W. Cottle. by
  • Cottle, David W. (Daviiam)
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: San Diego ; London : Harcourt Professional, 2000. 2000
Availability: Items available for loan: Central Library (1)Call number: 658.802 COT.

The brand management checklist : CD / proven tools and techniques for creating winning brands / Brad VanAuken by
  • VanAuken, Brad
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Kogan Page, 2002. c2002
Availability: Items available for loan: Central Library (2)Call number: 658.82721VAN, ...

Marketing research : an applied approach / Naresh Malhotra, David Birks. by
  • Malhotra, Naresh K
  • Birks, David F
Series: Prentice Hall international editions
Edition: European ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Harlow : Pearson Education / Prentice Hall, 2000
Availability: Items available for loan: Central Library (2)Call number: 658.83 MAL, ...

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