Writing for interactive media : social media, websites, applications, elearning, games / Timothy Garrand.

Includes bibliographical references and index.

"This thoroughly revised fourth edition teaches students and professionals how to create interactive content for all types of new media and become successful writers or designers in a variety of fields. This comprehensive guide is grounded in the core principles and skills of interactive media writing, in which writers create text and structure content to guide users through interactive products such as websites or software. The book examines case studies on interactive formats including complex informational web sites, computer games, e-learning courses, training programs and immersive exhibits. These case studies assess real-world products and documentation used by professional writers such as scripts, outlines, screenshots and flowcharts. The book also provides practical advice on how to use interactive media writing skills to advance careers in the social media, technical, instructional communication, and creative media fields. This edition includes new chapters on UX Writing and Content Design, Social Media Writing and Writing for Mobile. Writing for Interactive Media prepares students for the writing challenges of today's technology and media. It can be used as a core textbook for courses in UX Writing, Writing for Digital Media, and Technical and Professional Communication and is a valuable resource for writing professionals at all levels. Supplemental resources include sample syllabi and exercises for instructors, as well as additional use cases, writing artifacts, and other instructional material. They are available online at www.routledge.com/9781032228365"-- Provided by publisher.