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Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney. by
  • Hawkins, Del I
  • Best, Roger J
  • Coney, Kenneth A
Series: The Irwin/McGraw-Hill series in marketing | The Irwin/McGraw-Hill series in marketing ;
Edition: 7th ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston, Massachusetts : The McGraw-Hill Companies, Inc., c.1998
Availability: Items available for loan: Central Library (1)Call number: 658.83420973 HAW.
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Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney. by
  • Hawkins, Del I
  • Best, Roger J
  • Coney, Kenneth A
Series: McGraw-Hill/Irwin series in marketing | McGraw-Hill/Irwin series in marketing
Edition: 9th ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York : McGraw-Hill/Irwin / The McGraw-Hill Companies, Inc., c.2004
Availability: Items available for loan: Central Library (3)Call number: 658.83420973 HAW, ...

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