Marketing / Roger A. Kerin ... [et al.].
Material type: TextSeries: McGraw-Hill/Irwin Series in MarketingPublication details: New York : McGraw-Hill/Irwin,2006. 2006Edition: 8th edDescription: xlvi, 733 p. : col. ill., col. maps ; 29 cm. + 1 CD-ROM (4 3/4 in.)ISBN:- 0072828803
- 9780072828801
- 658.8 KER 22
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
CD | DVD - With book | Central Library First floor | 658.8 MAR (Browse shelf(Opens below)) | Available | 000006813 | |||
Book - Borrowing | Central Library First floor | 658.8 MAR (Browse shelf(Opens below)) | Available | 000001407 |
Total holds: 0
Includes bibliographical references (p. 673-700) and indexes.
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