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		Principles of service marketing and management / Christopher Lovelock, Lauren Wright. by Lovelock, Christopher Wright, Lauren Edition: 2nd ed. Material type: Text Publication details: Upper Saddle River, N.J. : Prentice Hall/Pearson, 2002 Availability: Items available for loan: Central Library (1)Call number: 658.8 LOV. Log in to add tags Add to cart (remove)
		Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz. by Lovelock, Christopher Wirtz, Jochen Edition: 6th ed. Material type: Text Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall,2007 2007 Online access: Table of contents only Availability: Items available for loan: Central Library (1)Call number: 658.8 LOV. Log in to add tags Add to cart (remove)
		Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by Zeithaml, Valarie A Bitner, Mary Jo Gremler, Dwayne D Edition: 4th ed. Material type: Text Publication details: Boston : McGraw-Hill/Irwin,2006 2006 Online access: Publisher description Table of contents only Availability: Items available for loan: Central Library (1)Call number: 658.8 ZEI. Log in to add tags Add to cart (remove)
		Services marketing : concepts, strategies & cases / K. Douglas Hoffman, John E.G. Bateson. by Hoffman, K. Douglas Bateson, John E. G Hoffman, K. Douglas Edition: 3rd ed. Material type: Text Publication details: Mason, OH : Thomson /South-Western,2006 2006 Online access: Table of contents Availability: Items available for loan: Central Library (1)Call number: 658.8 HOF. Log in to add tags Add to cart (remove)
		Service marketing / Roland T. Rust, Anthony J. Zahorik, Timothy L. Keiningham. by Rust, Roland T Zahorik, Anthony J Keiningham, Timothy L Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : HarperCollins College Publishers,1996 c1996 Availability: Items available for loan: Central Library (1)Call number: 658.8RUS. Items available for reference: Central Library: Not for loan (1)Call number: 658.8RUS. Log in to add tags Add to cart (remove)
		Managing services marketing : text and readings / John E.G. Bateson. by Bateson, John E. G [author.] Series: Dryden press series in marketing Edition: Third edition. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Orlando, FL : The Dryden Press : Harcourt Brace College Publishers, [1995]Copyright date: c1995 Availability: Items available for loan: Central Library (2)Call number: 658.8BAT, ... Log in to add tags Add to cart (remove)
		Services Marketing : Managing the Service Value Chain / Manfred Bruhn and Dominck Georgi. by Bruhn, Manfred Georgi, Dominck Material type: Text; Literary form: Not fiction Publication details: Harlow, England ; New York : Financial Times/Prentice Hall, 2006 2006 Availability: Items available for loan: Central Library (1)Call number: 658.8 BRU. Items available for reference: Central Library: Not for loan (1)Call number: 658.8 BRU. Log in to add tags Add to cart (remove)
		Principles of Services Marketing / Adrian Palmer. by Palmer, Adrian Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New York : McGraw-Hill, 2008 c.2008 Availability: Items available for loan: Central Library (7)Call number: 658.8 PAL, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.8 PAL. Log in to add tags Add to cart (remove)
		Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by Zeithaml, Valarie A Bitner, Mary Jo Gremler, Dwayne D Edition: 5th ed., International ed. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Boston : McGraw-Hill / Irwin, 2009 Availability: Items available for loan: Central Library (2)Call number: 658.8 ZEI, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.8 ZEI. Log in to add tags Add to cart (remove)
		Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz. by Lovelock, Christopher Wirtz, Jochen Edition: 7th ed., Global ed. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Harlow : Pearson Education Limited, c.2011 Availability: Items available for loan: Central Library (4)Call number: 658.8 LOV, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.8 LOV. Log in to add tags Add to cart (remove)
		Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by Zeithaml, Valarie A Bitner, Mary Jo Gremler, Dwayne D Edition: 6th ed., McGraw-Hill international ed. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: New York : McGraw-Hill Higher Education, 2013 Availability: Items available for loan: Central Library (3)Call number: 658.8 ZEI, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.8 ZEI. Log in to add tags Add to cart (remove)
		Services marketing : integrating customer focus across the firm / Alan Wilson ... [et al.] by Wilson, Alan M Edition: 3rd European ed. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Berkshire : McGraw-Hill Higher Education, c.2016 Availability: Items available for loan: Central Library (1)Call number: 658.8 SER. Log in to add tags Add to cart (remove)
		The management and marketing of services / Peter Mudie and Angela Cottam. by Mudie, Peter Cottam, Angela Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Oxford ; Boston : Butterworth Heinemann, 1993 Availability: Items available for loan: Central Library (1)Call number: 658 MUD. Log in to add tags Add to cart (remove)
		Emancipating the professions : marketing opportunities from de-regulation / Aubrey Wilson. by Wilson, Aubrey Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Chichester : John Wiley & Sons, c.1994 Availability: Items available for loan: Central Library (1)Call number: 658.8 WIL. Log in to add tags Add to cart (remove)
		Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, University of North Carolina at Chapel Hill, Mary Jo Bitner, Arizona State University, Dwayne D. Gremler, Bowling Green State University. by Zeithaml, Valarie A [author.] Bitner, Mary Jo [author.] Gremler, Dwayne D [author.] Edition: Seventh edition.International student edition. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: New York : McGraw-Hill Education, [2018]Copyright date: c2018 Availability: Items available for loan: Central Library (3)Call number: 658.8 ZEI, ... Items available for reference: Central Library: Not for loan (2)Call number: 658.8 ZEI, ... Log in to add tags Add to cart (remove)
		Services marketing : people, technology, strategy / Jochen Wirtz, Christopher Lovelock. by Wirtz, Jochen [author.] Lovelock, Christopher H [author.] Edition: Eighth edition. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: New Jersey : World Scientific, [2016]Copyright date: c2016 Availability: Items available for loan: Central Library (2)Call number: 658.8 WIR, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.8 WIR. Log in to add tags Add to cart (remove)

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