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Principles of marketing / Philip Kotler, Gary Armstrong.

By: Contributor(s): Material type: TextTextPublication details: Harlow : Pearson Education Limited, c.2014.Edition: 15th ed., Global edDescription: 716 p. : ill. (col.) ; 28 cmISBN:
  • 9780273786993 (paperback) :
  • 0273786997 (paperback) :
Subject(s): Genre/Form: DDC classification:
  • 658.8 KOT 22
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Item type Current library Collection Call number Vol info Status Date due Barcode Item holds
Book - Borrowing Book - Borrowing Central Library First floor Baccah 658.8 KOT (Browse shelf(Opens below)) Available 000033995
Book - Borrowing Book - Borrowing Central Library First floor Baccah 658.8 KOT (Browse shelf(Opens below)) Available 000033996
NB - Book (Non borrowing) NB - Book (Non borrowing) Central Library First floor Baccah 658.8 KOT (Browse shelf(Opens below)) Not for loan 000033765
Book - Borrowing Book - Borrowing Central Library First floor Baccah 658.8 KOT (Browse shelf(Opens below)) Checked out 10/11/2019 000033766
Book - Borrowing Book - Borrowing Central Library First floor Baccah 658.8 KOT (Browse shelf(Opens below)) Available 000033767
Book - Borrowing Book - Borrowing Central Library First floor Baccah 658.8 KOT (Browse shelf(Opens below)) Available 000033768
Book - Borrowing Book - Borrowing Central Library First floor Baccah 658.8 KOT (Browse shelf(Opens below)) Available 000033769
Book - Borrowing Book - Borrowing Central Library First floor Baccah 658.8 KOT (Browse shelf(Opens below)) Available 000033770
Book - Borrowing Book - Borrowing Central Library First floor Alahram 658.8 KOT (Browse shelf(Opens below)) 314 Available 000038921
Total holds: 0

"Pearson international edition"--Back cover.

Index : p. 683-716.

Glossary : p. 673-681.

Includes student access code inside : My Marketing Lab.

Includes bibliographical references.

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