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Essentials of investments / Zvi Bodie, Alex Kane, Alan J. Marcus. by
  • Bodie, Zvi
  • Kane, Alex
  • Marcus, Alan J
Edition: 9th ed., Global ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York : McGraw-Hill Education / Irwin, c.2013
Availability: Items available for loan: Central Library (6)Call number: 332.6 BOD, ... Items available for reference: Central Library: Not for loan (1)Call number: 332.6 BOD.

Consumer behavior / Leon G. Schiffman, Joseph Wisenblit. by
  • Schiffman, Leon G
  • Wisenblit, Joseph
Edition: 11th ed., Global ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Harlow : Pearson Education Limited, c.2015
Availability: Items available for reference: Central Library: Not for loan (1)Call number: 658.8342 SCH. Not available: Central Library: Checked out (1).

Total relationship marketing : marketing strategy moving from the 4Ps--product, price, promotion, place--of traditional marketing management to the 30Rs ... / Evert Gummesson. by
  • Gummesson, Evert, 1936-
Edition: 3rd ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Oxford ; Burlington : Butterworth-Heinemann / Elsevier, 2008
Availability: Items available for loan: Central Library (7)Call number: 658.812 GUM, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.812 GUM.

Digital business and e-commerce management : strategy, implementation and practice / David Chaffey. by
  • Chaffey, Dave, 1963-
Edition: 6th ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Harlow : Pearson Education Limited, c.2015
Availability: Items available for loan: Central Library (9)Call number: 658.872 CHA, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.872 CHA. Not available: Central Library: Checked out (1).

International business : a managerial perspective / Ricky W. Griffin, Michael W. Pustay. by
  • Griffin, Ricky W
  • Pustay, Michael W
Edition: 8th ed., Global ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Harlow : Pearson Education Limited, c.2015
Availability: Items available for loan: Central Library (2)Call number: 658.049 GRI, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.049 GRI.

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