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Marketing communications : brands, experiences and participation / Chris Fill. by
  • Fill, Chris
Edition: 6th ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Harlow : Pearson Education Limited, 2013
Availability: Items available for loan: Central Library (1)Call number: 658.802 FIL.

Marketing and management models : a guide to understanding and using business models / Helen Strong. by
  • Strong, Helen
Series: Marketing strategy collection
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York : Business Expert Press, c.2014
Availability: Items available for loan: Central Library (1)Call number: 658.4033 STR.

Marketing island destinations : concepts and cases / edited by Acolla Lewis-Cameron, Sherma Roberts. by
  • Lewis-Cameron, Acolla [editor.]
  • Roberts, Sherma [editor.]
Series: Elsevier insights
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: London ; Burlington : Elsevier, 2010
Availability: Items available for loan: Central Library (1)Call number: 338.47910688 MAR.

Marketing essentials / Sally Dibb, Lyndon Simkin. by
  • Dibb, Sally, 1963-
  • Simkin, Lyndon, 1961-
Edition: 2nd ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Hampshire : Cengage Learning EMEA, c.2013
Availability: Items available for loan: Central Library (1)Call number: 658.8 DIB.

Data-driven marketing : the 15 metrics everyone in marketing should know / Mark Jeffery. by
  • Jeffery, Mark, 1965-
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Hoboken : John Wiley & Sons, c.2010
Availability: Items available for loan: Central Library (1)Call number: 658.83 JEF.

Socialnomics : how social media transforms the way we live and do business / Erik Qualman. by
  • Qualman, Erik, 1972-
Edition: 2nd ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Hoboken : John Wiley & Sons, c.2013
Availability: Items available for loan: Central Library (1)Call number: 658.872 QUA.

Marketing of high-technology products and innovations / Mohr, Sengupta, Slater. by
  • Mohr, Jakki J
  • Sengupta, Sanjit
  • Slater, Stanley F
Series: Pearson custom library
Edition: 3rd ed., Pearson new international ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Harlow : Pearson Education Limited, c.2014
Availability: Items available for loan: Central Library (1)Call number: 658.8 MOH.

30-minute social media marketing : step-by-step techniques to spread the word about your business fast and free / Susan Gunelius. by
  • Gunelius, Susan
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York : McGraw-Hill, c.2011
Other title:
  • Thirty-minute social media marketing
Availability: Items available for loan: Central Library (1)Call number: 658.872 GUN.

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