Independent animation : developing, producing and distributing your animated films / Ben Mitchell.

Includes bibliographical references and index.

"We're living in a particularly exciting time for all forms of independent creativity, perhaps especially animation. Throughout the world we have seen a rapid acclimation to some very sudden shifts and advances in technology. Entertainment media has evolved to a point where consumers from all walks of life can engage with it in almost any circumstance, thanks largely to the portability of tablets, smartphones and other such gadgetry. How we experience entertainment has also drastically changed; with content so readily available on-demand, these demands are being raised and, with them, our expectations of quality. Matching this is an increasing prevalence of sophisticated, user-friendly, affordable software alongside a vast ocean of equally affordable, online educational resources to teach auteurs how to use them"-- Provided by publisher.