Elements of marketing / Anthony R. Mprden, MBA, Dip. Inst. Marketing, M. Chartered Inst. Marketing, Member of the Marketing Society, principal lecturer, University of Teesside Business School, Middlesbrough, UK.
Material type: TextPublisher: London : DP Publications Ltd, 1994Edition: Third edition; Reprinted editionDescription: vii,435 pages ; 24 cmContent type:- text
- unmediated
- volume
- 1858050219 (pbk) :
- 658.8 MOR 22
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
Book - Borrowing | Central Library First floor | Baccah | 658.8 MOR (Browse shelf(Opens below)) | Available | 000049701 |
Total holds: 0
Includes appendices.
Includes index.
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