How brands grow / Jenni Romaniuk, Byron Sharp.

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Material type: Text

TextPublication details: Oxford ; New York : Oxford University Press, 2016.Description: v. 2 (xiv ,233 p.) : ill. ; 23 cmISBN:

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v. 2. Including emerging markets, services and durables, new brands and luxury brands.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Book - Borrowing	Central Library First floor	Baccah	658.827 ROM (Browse shelf(Opens below))	Available		000042548

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Includes bibliographical references.

v. 2. Including emerging markets, services and durables, new brands and luxury brands.

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