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Marketing : real people, real choices / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart.

By: Solomon, Michael RContributor(s): Marshall, Greg W | Stuart, Elnora WMaterial type: TextTextPublication details: Harlow : Pearson Education Limited, c.2015Edition: 8th ed., Global edDescription: 569 p. : ill. ; 28 cmISBN: 9781292097756; 1292097752Subject(s): Marketing | | BAEPS, Business Administration September2016Genre/Form: -- Reading book DDC classification: 658.8002373
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Item type Current library Collection Call number Status Date due Barcode Item holds
Book - Borrowing Book - Borrowing Central Library
First floor
Baccah 658.8002373 SOL (Browse shelf (Opens below)) Available 000033695
Book - Borrowing Book - Borrowing Central Library
First floor
Baccah 658.8002373 SOL (Browse shelf (Opens below)) Available 000033696
Book - Borrowing Book - Borrowing Central Library
First floor
Baccah 658.8002373 SOL (Browse shelf (Opens below)) Available 000033697
Total holds: 0

Includes indexes.

Includes student access code : My Marketing Lab.

Glossary : p. 540-554.

Bibliography : p. 524-539.

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