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Communication theories : origins, methods and uses in the mass media / Werner J. Severin, James W. Tankard.

By: Contributor(s): Material type: TextTextPublication details: Harlow : Pearson Education Limited, c.2014.Edition: 5th ed., Pearson new international edDescription: xv, 411 p. : ill. ; 24 cmISBN:
  • 9781292042855 (paperback)
  • 1292042850 (paperback)
Subject(s): DDC classification:
  • 22 302.23 SEV
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Item type Current library Collection Call number Vol info Status Date due Barcode Item holds
Book - Borrowing Book - Borrowing Central Library First floor sphinx 302.23 SEV (Browse shelf(Opens below)) 71066 Available 000032151
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Index : p. 401-411.

Includes bibliographical references.

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Communication theories : by Severin, Werner J. ©2001