Essentials of marketing research : a hands-on orientation / Naresh K. Malhotra.
Material type: TextPublication details: Harlow : Pearson Education Limited, c.2015.Edition: Global edDescription: 432 p. : ill. (col.) ; 28 cmISBN:- 9781292060163
- 1292060166
- 22 658.83 MAL
Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode | Item holds |
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Book - Borrowing | Central Library First floor | Baccah | 658.83 MAL (Browse shelf(Opens below)) | 21291 | Available | 000037379 | ||
Book - Borrowing | Central Library First floor | Baccah | 658.83 MAL (Browse shelf(Opens below)) | 21758 | Available | 000030668 | ||
Book - Borrowing | Central Library First floor | Alahram | 658.83 MAL (Browse shelf(Opens below)) | 314 | Available | 000038559 |
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Index : p. 425-432.
Includes bibliographical references.
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