Marketing management and information technology / Keith Fletcher.

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Material type: Text

TextPublication details: New York, United States : Prentice Hall International, 1990 Edition: 1st edDescription: xii, 364 p. : chart, forms, tables ; 24 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Book - Borrowing	Central Library First floor	Donation-Gift	658.802 FLE (Browse shelf(Opens below))	Available		000035602

Total holds: 0

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Previous	658.802 FIL Marketing communications : touchpoints, sharing and disruption /	658.802 FIL Marketing communications : touchpoints, sharing and disruption /	658.802 FIL Marketing communications : touchpoints, sharing and disruption /	658.802 FLE Marketing management and information technology /	658.802 HAR Harvard business essentials :	658.802 HIN Management information for marketing decisions, 1999-2000 /	658.802 HIS Marketing decisions for new and mature products /	Next

Includes indexes.

Includes bibliographical references.

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