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Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.

By: Contributor(s): Material type: TextTextPublication details: Australia : Thomson/South-Western, c2004.Edition: 7th edDescription: xxxviii, 774 p. : col. ill. ; 29 cmISBN:
  • 9812435123
Subject(s): DDC classification:
  • 658.8 L2181
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Book - Borrowing Book - Borrowing Central Library First floor 658.8 LAM (Browse shelf(Opens below)) Available 000003311
Total holds: 0

Includes bibliographical references (p. 742-744) and index.

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