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Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton.

By: Contributor(s): Material type: TextTextPublication details: New York : McGraw-Hill, c1997.Edition: 11th edDescription: 624 p. : col. ill. ; 26 cmISBN:
  • 0071147357
Subject(s): DDC classification:
  • 658.8 E859
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Item type Current library Call number Status Date due Barcode Item holds
Book - Borrowing Book - Borrowing Central Library First floor 658.8 ETZ (Browse shelf(Opens below)) Available 000003313
Total holds: 0

Includes bibliographical references and indexes.

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Marketing / by Etzel, Michael J. ©1997