Hearts, minds, voices : (Record no. 29282)

MARC details
000 -LEADER
fixed length control field 04828cam a2200469 i 4500
001 - CONTROL NUMBER
control field 19173020
003 - CONTROL NUMBER IDENTIFIER
control field EG-ScBUE
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210801125910.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160712t2016 nyuaf f b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780190251840 (hardcover : acid-free paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Description conventions rda
Transcribing agency DLC
Modifying agency DLC
043 ## - GEOGRAPHIC AREA CODE
Geographic area code n-us---
-- d------
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 327.73009045
Item number PAR
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Parker, Jason C.,
Relator term author.
245 10 - TITLE STATEMENT
Title Hearts, minds, voices :
Remainder of title US Cold War public diplomacy and the formation of the Third World /
Statement of responsibility, etc Jason C. Parker.
264 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York, NY :
Name of publisher, distributor, etc Oxford University Press,
Date of publication, distribution, etc [2016]
264 #4 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc c2016
300 ## - PHYSICAL DESCRIPTION
Extent xi, 240 pages, 20 unnumbered pages of plates :
Other physical details illustrations ;
Dimensions 24 cm
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Introduction: In the Beginning Was the Word -- Chapter 1: Absent at the Creation : The Truman Administration's Public Diplomacy Outside Europe -- Chapter 2: Hearts and Minds on New Frontlines : The Public Diplomacy of the Korean War in Asia -- Chapter 3: Pawns, Proxies, and Pressing the Case for the Free World : The USIA and Eisenhower's New Look -- Chapter 4: A "New Babel of Voices" : Cacophony and Community in the Decolonizing World -- Chapter 5: "Mucha Alianza, Poco Progreso" : The Alliance for Progress and the Development of the Third World -- Chapter 6: True Colors : Nonalignment, Race, and the Proliferation of Public Diplomacy in the Formation of the Third World -- Conclusion: Murrow's Wager.
520 2# - SUMMARY, ETC.
Summary, etc "The Cold War superpowers endeavored mightily to 'win hearts and minds' abroad through what came to be called public diplomacy. While many target audiences were on the conflict's original front-lines in Europe, the vast majority resided in areas in the throes of decolonization. This book explores how, for all the blood and drama of intervention, crisis, and revolution during the Cold War, the vast majority of these non-Europeans experienced it as a media war for their allegiance rather than as a violent war for their lives. In these outlying regions, superpower public diplomacy encountered volatile issues of race, empire, poverty, and decolonization--all of which intersected unpredictably with the dynamics of the Cold War and anti-imperialist currents. The challenge to U.S. public diplomacy was acute. At a time when the United States' image was inseparable from Jim Crow and Washington's European-imperial alliances, the cresting of these issues put U.S. outreach on the defensive. Yet, as Jason Parker argues, the greater consequence of these Cold War campaigns was international, not U.S.-centric, in scope. The non-European world responded to this media war by joining it. A proliferation of newly independent voices launched public diplomacy campaigns of their own, offering a roundabout validation of strategic public diplomacy while articulating an alternative vision of the postwar world. By reappropriating the geopolitical and intellectual space between the Cold War superpowers, this global conversation formulated a 'Third World project' that coalesced around principals of nonalignment, post-imperial economic development, and anti-colonial racial solidarity. The global South's response to the injection of the Cold War into their social, economic, and political reality thus helped to create the 'Third World' as a transnational, imagined community on the postwar global landscape"--
Assigning source Provided by publisher.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Cold War
General subdivision Diplomatic history.
Source of heading or term BUEsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Decolonization
Geographic subdivision Developing countries
General subdivision History
Chronological subdivision 20th century.
Source of heading or term BUEsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Race
General subdivision Political aspects
Geographic subdivision United States
General subdivision History
Chronological subdivision 20th century.
Source of heading or term BUEsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Race
General subdivision Political aspects
Geographic subdivision Developing countries
General subdivision History
Chronological subdivision 20th century.
Source of heading or term BUEsh
651 #7 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name United States
General subdivision Foreign relations
Geographic subdivision Developing countries.
Source of heading or term BUEsh
651 #7 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name Developing countries
General subdivision Foreign relations
Geographic subdivision United States.
Source of heading or term BUEsh
651 #7 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name United States
General subdivision Foreign relations
-- Philosophy.
Source of heading or term BUEsh
651 #7 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name United States
General subdivision Foreign relations
Chronological subdivision 1945-1989.
Source of heading or term BUEsh
651 #7 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name Developing countries
General subdivision Politics and government
Chronological subdivision 20th century.
Source of heading or term BUEsh
651 #7 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name Developing countries
General subdivision Foreign relations
Chronological subdivision 20th century.
Source of heading or term BUEsh
653 ## - INDEX TERM--UNCONTROLLED
Resource For college Generalities
Arrived date list August2021
655 ## - INDEX TERM--GENRE/FORM
Form subdivision Reading book
9 (RLIN) 34232
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Display text Online version:
Main entry heading Parker, Jason C., author.
Title Hearts, minds, voices
Place, publisher, and date of publication New York, NY : Oxford University Press, [2016]
International Standard Book Number 9780190251857
Record control number (DLC) 2016032458
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book - Borrowing
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Academic Bookshop Central Library Central Library First floor 01/08/2021 Purchase 595.00 31174   327.73009045 PAR 000050449 12/02/2024 743.75 01/08/2021 Book - Borrowing

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