E-marketing / (Record no. 28029)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01083cam a22003135i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 016527891 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | EG-ScBUE |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200210113416.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 131113s2019 nyua f b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781138588363 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | StDuBDS |
| Language of cataloging | eng |
| Description conventions | rda |
| Transcribing agency | StDuBDS |
| Modifying agency | Uk |
| -- | EG-ScBUE |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.872 |
| Item number | FRO |
| Edition number | 22 |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Frost, Raymond, |
| Dates associated with a name | 1960- |
| Relator term | author. |
| 9 (RLIN) | 32528 |
| 245 10 - TITLE STATEMENT | |
| Title | E-marketing / |
| Statement of responsibility, etc | Raymond Frost, Alexa K. Fox, Judy Strauss. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Eighth edition. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | International student edition. |
| 264 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York ; |
| -- | Abingdon, Oxon : |
| Name of publisher, distributor, etc | Routledge / Taylor & Francis Group, |
| Date of publication, distribution, etc | 2019. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | vii, 444 pages : |
| Other physical details | illustrations (black and white) ; |
| Dimensions | 24 cm |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Media type code | n |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Carrier type code | nc |
| Source | rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Internet marketing. |
| Source of heading or term | BUEsh |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Resource For college | Communication and mass media |
| -- | BAEPS, Business Administration |
| Arrived date list | February2020 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Strauss, Judy, |
| Relator term | author. |
| 9 (RLIN) | 32526 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Fox, Alexa K., |
| Relator term | author. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book - Borrowing |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Serial Enumeration / chronology | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 10/02/2020 | Purchase | 729.00 | 34025 | 658.872 FRO | 000046720 | 11/06/2024 | 911.25 | 10/02/2020 | Book - Borrowing |