Digital marketing / (Record no. 27236)

MARC details
000 -LEADER
fixed length control field 00968cam a22002895a 4500
001 - CONTROL NUMBER
control field 20621516
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190314142439.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180808s2019 enka frbd 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2018036531
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781292241579
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Modifying agency EG-ScBUE
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
Item number CHA
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Chaffey, Dave,
Dates associated with a name 1963-
245 10 - TITLE STATEMENT
Title Digital marketing /
Statement of responsibility, etc Dave Chaffey, Fiona Ellis-Chadwick.
246 34 - VARYING FORM OF TITLE
Title proper/short title Digital marketing :
Remainder of title strategy, implementation and practice
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Harlow :
Name of publisher, distributor, etc Pearson Education Limited,
Date of publication, distribution, etc 2019.
300 ## - PHYSICAL DESCRIPTION
Extent xxx, 545 p. :
Other physical details ill. ;
Dimensions 28 cm.
500 ## - GENERAL NOTE
General note Earlier editions published as: Internet marketing : strategy, implementation, and practice.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet marketing.
Source of heading or term BUEsh
651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Source of heading or term BUEsh
653 ## - INDEX TERM--UNCONTROLLED
Resource For college BAEPS, Business Administration
Arrived date list March2019
655 ## - INDEX TERM--GENRE/FORM
Form subdivision Text book
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ellis-Chadwick, Fiona.
9 (RLIN) 31717
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Item status Source of classification or shelving scheme Damaged status Not for loan Vendor Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Koha item type Total Renewals Date last borrowed
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 14/03/2019 Purchase 550.00   658.872 CHA 000044387 12/02/2024 687.50 NB - Book (Non borrowing)    
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 14/03/2019 Purchase 550.00   658.872 CHA 000044388 12/02/2024 687.50 NB - Book (Non borrowing)    
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 14/03/2019 Purchase 550.00   658.872 CHA 000044389 12/02/2024 687.50 Book - Borrowing    
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 14/03/2019 Purchase 550.00 3 658.872 CHA 000044390 24/08/2022 687.50 Book - Borrowing 8 14/06/2022
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 14/03/2019 Purchase 550.00 1 658.872 CHA 000044391 12/02/2024 687.50 Book - Borrowing 2 29/09/2022

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