Services marketing : (Record no. 25461)

MARC details
000 -LEADER
fixed length control field 00958cam a22002895a 4500
001 - CONTROL NUMBER
control field 015973501
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170928152419.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 111110t2016 enka frb 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780077169312
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 007716931X
040 ## - CATALOGING SOURCE
Original cataloging agency StDuBDS
Language of cataloging eng
Transcribing agency StDuBDS
Modifying agency Uk
-- EG-ScBUE
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
Item number SER
245 00 - TITLE STATEMENT
Title Services marketing :
Remainder of title integrating customer focus across the firm /
Statement of responsibility, etc Alan Wilson ... [et al.]
250 ## - EDITION STATEMENT
Edition statement 3rd European ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Berkshire :
Name of publisher, distributor, etc McGraw-Hill Higher Education,
Date of publication, distribution, etc c.2016.
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 538 p. :
Other physical details ill. ;
Dimensions 27 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Service industries
General subdivision Marketing.
Source of heading or term BUEsh
9 (RLIN) 8370
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer services.
Source of heading or term BUEsh
9 (RLIN) 39443
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
Source of heading or term BUEsh
9 (RLIN) 4499
651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Source of heading or term BUEsh
653 ## - INDEX TERM--UNCONTROLLED
Resource For college BAEPS, Business Administration
-- Generalities
Arrived date list September2017
690 7# - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Management and Business Studies
Source of heading or term blcoll
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Wilson, Alan M.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 2017-09-28
Holdings
Withdrawn status Item status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Koha item type
    Dewey Decimal Classification     Central Library Central Library First floor 28/09/2017 Donation 3 11 658.8 SER 000046546 12/02/2024 21/01/2020 Book - Borrowing