Business-to-business marketing / (Record no. 21757)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01136cam a22003135a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 16146917 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20160516150641.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100322s2011 enka frbd 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781849201568 (pbk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | NLE |
| Transcribing agency | NLE |
| Modifying agency | YDXCP |
| -- | C6I |
| -- | CDX |
| -- | EUM |
| -- | DLC |
| Language of cataloging | eng |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 22 |
| Classification number | 658.804 |
| Item number | BRE |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Brennan, Ross, |
| Dates associated with a name | 1957- |
| 9 (RLIN) | 39990 |
| 245 10 - TITLE STATEMENT | |
| Title | Business-to-business marketing / |
| Statement of responsibility, etc | Ross Brennan, Louise Canning and Raymond McDowell. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London : |
| Name of publisher, distributor, etc | SAGE, |
| Date of publication, distribution, etc | 2011. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 386 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 490 0# - Series Statement | |
| Series statement | Advanced marketing series. |
| 500 ## - GENERAL NOTE | |
| General note | Previous ed.: 2007. |
| 500 ## - GENERAL NOTE | |
| General note | Glossary : p. [352]-361. |
| 500 ## - GENERAL NOTE | |
| General note | Index : p. [379]-386. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Bibliography : p. [362]-378. |
| 520 8# - SUMMARY, ETC. | |
| Summary, etc | This volume examines views that argue business to business marketing is simply a variant of consumer marketing or is only concerned with inter-organizational relationship management. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Industrial marketing. |
| Source of heading or term | BUEsh |
| 9 (RLIN) | 39991 |
| 651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME | |
| Source of heading or term | BUEsh |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Resource For college | BAEPS, Business Administration |
| Arrived date list | May2016 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Canning, Louise. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | McDowell, Raymond. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | 2016-05-16 |
| Withdrawn status | Item status | Source of classification or shelving scheme | Damaged status | Not for loan | Vendor | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Serial Enumeration / chronology | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Alahram | Central Library | Central Library | First floor | 16/05/2016 | Purchase | 288.00 | 1 | 658.804 BRE | 000032521 | 12/02/2024 | 360.00 | Book - Borrowing |