Strategic marketing : (Record no. 21527)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00929cam a22002775a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 18407937 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20161102110848.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 141216t2015 enka frb f001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780199684090 (pbk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Language of cataloging | eng |
| Modifying agency | EG-ScBUE |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 22 |
| Classification number | 658.8101 |
| Item number | WES |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | West, Douglas C. |
| 9 (RLIN) | 39698 |
| 245 10 - TITLE STATEMENT | |
| Title | Strategic marketing : |
| Remainder of title | creating competitive advantage / |
| Statement of responsibility, etc | Douglas West, John Ford, Essam Ibrahim. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Oxford : |
| Name of publisher, distributor, etc | Oxford University Press, |
| Date of publication, distribution, etc | c.2015. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 571 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Index : p. [553]-571. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Decision making. |
| Source of heading or term | BUEsh |
| 9 (RLIN) | 32693 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| Source of heading or term | BUEsh |
| 9 (RLIN) | 3301 |
| 651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME | |
| Source of heading or term | BUEsh |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Resource For college | BAEPS, Business Administration |
| Arrived date list | March2016 |
| -- | November2016 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ford, John B. |
| Fuller form of name | (John Battice), |
| Dates associated with a name | 1949- |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ibrahim, Essam, |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | 2016-03-28 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | 2016-11-02 |
| Withdrawn status | Item status | Source of classification or shelving scheme | Damaged status | Not for loan | Vendor | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Cost, replacement price | Koha item type | Serial Enumeration / chronology |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Alahram | Central Library | Central Library | First floor | 28/03/2016 | Purchase | 577.00 | 3 | 9 | 658.8101 WES | 000032197 | 12/02/2024 | 05/01/2020 | 721.25 | Book - Borrowing | |||||
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 02/11/2016 | Purchase | 705.00 | 4 | 10 | 658.8101 WES | 000034602 | 12/02/2024 | 17/12/2020 | 881.25 | Book - Borrowing | 25136 |