Neuromarketing : (Record no. 17924)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01019cam a2200289 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 14932686 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20140116161336.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 070718t2007 xxua frb 000 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2007029695 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780785226802 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781595551351 (IE) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.80019 |
| Edition number | 22 |
| Item number | REN |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Renvoise, Patrick |
| 9 (RLIN) | 34847 |
| 245 10 - TITLE STATEMENT | |
| Title | Neuromarketing : |
| Remainder of title | understanding the "buy button" in your customer's brain / |
| Statement of responsibility, etc | Patrick Renvoise and Christophe Morin. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Nashville, United States : |
| Name of publisher, distributor, etc | Thomas Nelson, |
| Date of publication, distribution, etc | c.2007 |
| Place of manufacture | (Marston Gate, United States : |
| Manufacturer | Amazon Co. Uk.) |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 244 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Bibliography : p. 237-239. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Neuromarketing |
| 9 (RLIN) | 34848 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Psychological aspects. |
| 9 (RLIN) | 34849 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Consumers' preferences. |
| 9 (RLIN) | 33005 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Neuropsychology |
| 9 (RLIN) | 34850 |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Resource For college | |
| Arrived date list | January2014 |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Form subdivision | Reading book |
| -- | 34232 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Morin, Christophe |
| 9 (RLIN) | 34851 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Call number prefix | 658.80019 REN |
| Withdrawn status | Item status | Source of classification or shelving scheme | Damaged status | Not for loan | Vendor | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 16/01/2014 | 4 | 5 | 658.80019 REN | 000035337 | 12/02/2024 | 19/07/2017 | 300.00 | Book - Borrowing |