Global marketing / (Record no. 15018)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00838cam a22002535a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 15925061 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170910141649.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 090928t2011 njua frb 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 013704268X |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780137042685 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | YDX |
| -- | YDXCP |
| -- | UKM |
| -- | BTCTA |
| -- | DLC |
| -- | EG-ScBUE |
| Language of cataloging | eng |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.848 |
| Edition number | 22 |
| Item number | KEE |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Keegan, Warren J. |
| 9 (RLIN) | 22597 |
| 245 10 - TITLE STATEMENT | |
| Title | Global marketing / |
| Statement of responsibility, etc | Warren J. Keegan, Mark C. Green. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed., Global ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Upper Saddle River : |
| Name of publisher, distributor, etc | Pearson Education / Prentice Hall, |
| Date of publication, distribution, etc | c.2011. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 621 p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 28 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and indexes. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Export marketing. |
| 9 (RLIN) | 7494 |
| Source of heading or term | BUEsh |
| 651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME | |
| Source of heading or term | BUEsh |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Resource For college | Generalities |
| -- | BAEPS, Business Administration |
| Arrived date list | September2017 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Green, Mark C. |
| 9 (RLIN) | 22599 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Book - Borrowing |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | 2011-03-15 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | 2011-03-15 |
| Withdrawn status | Item status | Source of classification or shelving scheme | Damaged status | Not for loan | Vendor | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 15/03/2011 | Purchase | 5 | 12 | 658.848 KEE | 000022980 | 12/02/2024 | 19/02/2018 | Book - Borrowing | ||||
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 15/03/2011 | 4 | 9 | 658.848 KEE | 000022979 | 12/02/2024 | 07/03/2018 | Book - Borrowing | |||||
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 15/03/2011 | Purchase | 7 | 26 | 658.848 KEE | 000022978 | 12/02/2024 | 08/04/2019 | Book - Borrowing |