Kleppner's advertising procedure / (Record no. 11693)

MARC details
000 -LEADER
fixed length control field 00989nac a22002291u 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090530t xxu||||| |||| 00| 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2004044713
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780135126479
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0135126479
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number LAN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lane, W. Ronald,
9 (RLIN) 5631
245 10 - TITLE STATEMENT
Title Kleppner's advertising procedure /
Statement of responsibility, etc W. Ronald Lane, Karen Whitehill King, J. Thomas Russell.
250 ## - EDITION STATEMENT
Edition statement 17th ed.
Remainder of edition statement Pearson international edition
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Upper Saddle River, N.J. :
Name of publisher, distributor, etc Pearson/Prentice Hall,
Date of publication, distribution, etc c2008.
300 ## - PHYSICAL DESCRIPTION
Extent xx, 829 p. :
Other physical details col. ill. ;
Dimensions 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising.
9 (RLIN) 5632
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name King, Karen Whitehill.
9 (RLIN) 5633
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Russell, Thomas,
Dates associated with a name 1941-
9 (RLIN) 5634
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Book - Borrowing
Call number prefix 659.1LAN
Source of classification or shelving scheme Dewey Decimal Classification
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 2009-05-30
Holdings
Withdrawn status Item status Source of classification or shelving scheme Damaged status Not for loan Vendor Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Koha item type
    Dewey Decimal Classification     Alahram Central Library Central Library First floor 30/05/2009 Purchase 225.00 364 5 9 659.1 LAN 000016549 12/02/2024 05/11/2014 Book - Borrowing

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