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20080729

Relationship marketing / edited by John Egan and Michael J. Harker. - London ; Thousand Oaks : SAGE,2005. 2005. - 3 v. : ill. ; 25 cm. - Sage library in business & management . - Sage library in business and management. .

Distributer: Baccah.

Includes bibliographical references and index.

v. 1. Shaking the foundations : the origins of relationship marketing -- v. 2. A broad church : conceptual and theoretical development in relationship marketing -- v. 3. Paradigm and perspective: the future of relationship marketing.

Catalogued By: Mahitab.

ISBN: 1412908663 (3 v. set : cased)

LCCN: 2004116102

Subjects--Topical Terms:
Relationship marketing.

Dewey Class. No.: 658.812 / REL