Everything you want :

Wood, Jennifer.

Everything you want : re-inventing consumers, brands & communications / Jennifer Wood and Barney Allan. - Oxford : Capstone, 2003. 2003 - 182 p. : ill. ; 24 cm.

distributer: Al-Ahram

Includes bibliographical references and index.

catalogued by: wessam

1841120197


Consumer satisfaction.
Brand loyalty.

658.8343 / WOO