Marketing channels /

Coughlan, Anne T.

Marketing channels / Anne T. Coughlan ... [et al.]. - 6th ed. - Upper Saddle River, N.J. : Prentice Hall, c2001. - xviii, 590 p. : ill. ; 25 cm. - The Prentice Hall international series in marketing .

Rev. ed. of: Marketing channels / Louis W. Stern, Adel I. El-Ansary, Anne T. Coughlan. 5th ed. c1996.

Includes bibliographical references and indexes.

0130127728 0130338427

00055058


Marketing channels.

658.84 / C8545