Normal view MARC view ISBD view

Getz, Donald, 1949-

Event studies : theory, research, and policy for planned events / Donald Getz and Stephen J. Page. - Third edition. - xvi, 506 pages : illustrations color ; 24 cm. - Events management series .

Includes bibliographical references and index.

ISBN: 9781138899155 (pbk)

Subjects--Topical Terms:
Special events--Planning.
Special events--Research.
Special events--Management.

Subjects--Index Terms:

Index Terms--Genre/Form: --Reading book

Dewey Class. No.: 394.2 / GET