Understanding media cultures :

Stevenson, Nick, 1961-

Understanding media cultures : social theory and mass communication / Media cultures Social theory and mass communication Nick Stevenson. - 2nd ed. - London ; Thousand Oaks, Calif. : Sage Publications, 2002. - vii, 255 p. ; 25 cm.

Includes bibliographical references and index.

IntroductionMarxism and Mass Communication ResearchHabermas, Mass Culture and the Public SphereCritical Perspectives within Audience ResearchMarshall McLuhan and the Cultural MediumBaudrillard's BlizzardsNew Media and the Information SocietyConclusion

The Second Edition of this bestselling text provides a comprehensive overview of the ways in which social theory has attempted to theorize the importance of the media in contemporary society.




Communication--Social aspects.
Mass media--Social aspects.

--Reading book

302.23 / STE