An introduction to political communication /

McNair, Brian, 1959-

An introduction to political communication / Brian McNair. - 4th ed. - Oxford ; New York : Routledge / Taylor & Francis Group, 2009. - xvii, 222 p. : ill. ; 24 cm. - Communication and society .

Index : p. 218-222. First published : Routledge, 2015.

Bibliography : p. 210-217.

Politics in the age of mediation -- Politics, democracy and the media -- The effects of political communication -- The political media -- The media as political actors -- Party political communication I : advertising -- Party political communication II : political public relations -- Pressure-group politics and the oxygen of publicity -- International political communication.

9780415410694 (pbk. : alk. paper) 1137389761 (pbk. : alk. paper)

2006039494


Communication in politics.
Mass media--Political aspects.





324.73 / MCN