Normal view MARC view ISBD view

Marketing research essentials /

McDaniel, Carl, Jr., 1941-

Marketing research essentials / Carl McDaniel J., Roger Gates. - 10th ed - Hoboken : John Wiley & Sons ; c.2015. - 1 v. (various pagings). : ill. (col.) ; 24 cm.

Includes bibliographical references and index.

ISBN: 9781118808849

Subjects--Topical Terms:
Marketing research

Subjects--Geographic Terms:

Subjects--Index Terms:

Dewey Class. No.: 658.83 / MCD

Print
Add to your cart (remove)
Send to device
Save record
Dublin Core MARCXML MARC (Unicode/UTF-8)
More searches

Search for this title in:
Other Libraries (WorldCat) Southern NH Libraries Other Databases (Google Scholar) Online Stores (Bookfinder.com)