Strategic management : planning for domestic & global competition /

Pearce, John A.

Strategic management : planning for domestic & global competition / Strategic management : planning for domestic and global competition / John A. Pearce, Richard B. Robinson. - 14th ed., International student ed. - New York : McGraw Hill Education, 2015. - (various pagings) : ill. ; 26 cm.

Previous edition : 2013. Includes index and glossary.

Includes bibliographical references.

9789814577373 (pbk.) 9814577375


Strategic planning.





658.4012 / PEA