Marketing island destinations :

Marketing island destinations : concepts and cases / edited by Acolla Lewis-Cameron, Sherma Roberts. - London ; Burlington : Elsevier, 2010. - x, 164 p. : ill. ; 24 cm. - Elsevier insights .

Includes bibliographical references.

9780123849090 (hbk.) 0123849098 (hbk.)


Tourism--Marketing.
Place marketing.
Islands--Fiction





338.47910688 / MAR