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Destination marketing organisations /

Pike, Steven.

Destination marketing organisations / by Steven Pike. - Amsterdam : Elsevier, 2004. - 240 p. : ill. ; 25 cm. - Advances in tourism research series. .

Includes indexes.

Bibliography : p. 197-219.

ISBN: 0080443060 (hbk.) 9780080443065

Subjects--Topical Terms:
Place marketing.
Tourism--Marketing.

Subjects--Geographic Terms:

Subjects--Index Terms:

Dewey Class. No.: 338.47910688 / PIK

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