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Jelassi, Tawfik, 1957-

Strategies for e-business : creating value through electronic and mobile commerce : concept and cases / Tawfik Jelassi, Albrecht Enders, Francisco J. Martínez-López. - 3rd ed. - Harlow : Pearson Education Limited, 2014. - xliii, 733 p. : ill. ; 24 cm.

Index : p. 717-733.

ISBN: 9780273757870 (paperback)

Subjects--Topical Terms:
Electronic commerce.
Electronic commerce--Europe--Case studies.
Industries-- Technological innovations-- Economic aspects.
Strategic planning.

Subjects--Geographic Terms:

Subjects--Index Terms:

Dewey Class. No.: 658.872 / JEL